"Awarded for typographic excellence". When you write these four words beneath your work, this is one of the absolute highlights in your life as a designer. The Type Directors Club of New York (TDC) stands for the strictest jury work, radical quality requirements, good craftsmanship and innovative ideas. As opposed to other competitions, here no new creative categories are constantly added; the stakes aren’t raised in an attempt to push up the bidding. This is about typographic excellence. No more. And no less. Among the winners of the TDC competition we can find authors and designers who accompany us for part of our publishing life. The winners’ work is the standard we gear ourselves towards. The TDC award sets sights high. It motivates people to give their best performance. What started as a regular lunch meeting between creative New York typographers in 1947 has become a luscious banquet with "ingredients" from 49 countries. Enjoy!
TITLE: Typography 36: The Annual of the Type Directors Club
HARDCOVER: 368 pages
SIZE: 285mm x 215mm x 25mm
PUBLISHER: Verlag Hermann Schmidt
© Verlag Hermann Schmidt, Karin Schmidt-Friderichs
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